Behind the design

Hello, I’m Gaby. A multidisciplinary brand and UI designer. Design has always been more than a career for me, it is my passion and the way I see the world. Since I was little, art has been my language. I painted, drew, build and created constantly, and that same curiosity now fuels the work I do every day.

Over the years, I have had the chance to collaborate with entrepreneurs, small businesses, and established brands in hospitality and food. Each project has strengthened my belief that design is not only about aesthetics but also about creating meaningful connections and opening new opportunities.

Growing up in Colombia and speaking two languages has given me a unique perspective that allows me to connect with diverse cultures and communities. I love learning, exploring new ideas, and bringing that fresh energy into every challenge I take on.

When I am not designing, you will often find me traveling, painting, drawing, or exploring new forms of art. Creating in different mediums inspires me and keeps my work full of life and curiosity.

What I love most is working closely with people, understanding their vision, their story, and turning it into design that feels authentic and lasting. Whether you are a client, a collaborator, or a future teammate, my goal is always the same: to create work that inspires, connects, and leaves an impact.

Contact me!

gabydesignstudios@gmail.com

Resume

LinkedIn

Current Art Involvement

Heart of Roots — Senior Exhibition
Grand Valley State University Gallery · April 2025
My senior project exploring Latino identity, storytelling, and community through interactive art and design.
→ Learn more about Heart of Roots

Between Me and Me — ArtPrize Exhibition
Rowster Coffee, Grand Rapids · Sep 2025
A public exhibition reflecting on identity, vulnerability, and self-connection.
→ Learn about ArtPrize

Start Garden — 100 Ideas Finalist
Grand Rapids · Sep 2025
Selected to compete for $20,000 in funding to bring Heart of Roots to life beyond just a project.
→ What is Start Garden 100 Ideas?

  • Creative thinker: I approach every project with originality and curiosity, blending strategy and storytelling.

  • Detail oriented: I believe small details make a big impact, from color choice to brand consistency.

  • Adaptable: I work across different industries and styles, always tailoring designs to fit each brand’s personality.

  • Collaborative spirit: I love bringing ideas to life alongside clients, turning their vision into a strong visual identity.

  • Culturally driven: My Latin roots inspire my work, adding warmth, authenticity, and heart to every design.

My Strengths

My skills

  • Branding & Identity: Logo design, brand systems, visual storytelling, and cohesive brand direction.

  • Packaging Design: Concept development, dielines, product photography, and print ready design.

  • Marketing Design: Flyers, social media graphics, campaigns, and promotional materials.

  • UI/UX Design: Website layout design and prototypes in Figma for responsive experiences.

  • Content Creation: Art direction, product styling, and photography for engaging visuals.

  • Software: Adobe Creative Suite (Illustrator, Photoshop, InDesign), Figma, Lightroom, Premiere Pro.

  • Languages: Fluent in English and Spanish, creating bilingual designs that connect with diverse audiences.

Let's work together.

gabydesignstudios@gmail.com
Garden City, MI

Monday – Thursday
10am -5pm